Position:Assistant Professor Office: T2-501-R3 |
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Ph.D. in Communication and Information Science, University of Tennessee, 2012. •Concentration: Public relations (Minor: Statistics)
M.A. in Communications, University of Tennessee, 2002. • Concentration: Public relations
Peer-Reviewed journals
• Cho, Y., & Park, J. (2014). A study of consumer emotion on mobile/smart devices: Utility of emotional responses in evaluative space. The Korean Ad & PR practitioners’ Society, May.
• Park, S., Park, J., & Cho, H. (2013). Understanding the element of public service (academic library) brand image: Based on key branding concepts. KSLIS (Korean Society for Library and Information Science), Aug., 1.
• Park, J., Park, S., & Cho, H. (2013). Developing a measurement scale to measure library service image and evaluation for as public service – image diagnostics for community service. KSLIS, Nov., 1.
• White, C. & Park, J. (2010). Public perception of public relations. Public Relations Review, 36, 319-324.
Other publications
• Tenopir, C., Love, A., Park, J., Wu, L., Baer, A. & Mays, R. (2010). The University Investment, Phase II: An Internal study of the Library’s Value to the Grant Process. Library Connect White Paper.
Conference Proceedings
• Park, J., Hu, F., & Xiang, Xi. (May, 2017). Understanding public trust perception towards government-dominant public service. Chinese Police Conference in Guangzhou.
• Park, J. & White, C. (March, 2013). Mapping and measuring the dimension of trust: Scale development to measure trust in organizations. ICA.
Graduate level
• Public relations theories
• Organizational communication
• Communication theories and new media
• Brand communication
• Strategic Communication Research
Under-graduate level
• Public relations campaign
• Principles of public relations
• Introduction to PR
• Introduction to statistics for social science
• Introduction to communication
• Image management and promotions
• Communication Research