Associate Professor, Programme Director
Programme of Media and Communication Studies

Office: T2-502-R3
Tel: (756) 3620517
Email: nc.ude.ciu@namanarbsnraehoj


                                            MCOM Dr. Jesse Owen Hearns Branaman
Academic & Professional Qualifications
  • Ph.D. Communications (University of Leeds)
  • M.A. International Communication Studies (University of Nottingham)
  • B.A Radio and Television Studies (San Francisco State University)
Academic Interests
  • Comparative media
  • Critical linguistics
  • Discourse analysis
  • Epistemology
  • Ideology
  • Political economy
Selected Research Project / Grants
  • 2018-present, PI,Authenticity in Cultural and Heritage Tourism in Guangdong and Macau”, United International College Research Office, PRC
  • 2013-2016, PI, ‘Discourses of the Fourth Estate,’ National Institute of Development Administration, Thailand
Selected Publications
  • 2018, ‘What the Propaganda Model can learn from sociology of journalism,’ in D. Broudy, J. Klaehn, and J. Pedro (eds), The Propaganda Model: Filtering Perception and Awareness, (University of Westminster Press).
  • 2017, ‘Official enemies in commercial and soft power media: Agency and the Iran crisis,’ Journalism Studies 18(4): 449-469.
  • 2016, Journalism and the Philosophy of Truth: Beyond Truth and Balance, (Routledge)
  • 2015, ‘Towards a Hyperrealist epistemology of the news media: Baudrillard, Boorstin, Tuchman, and Hall,’ International Journal of Baudrillard Studies 12(2).
  • 2014, The Political Economy of News in China: Manufacturing Harmony, (Lexington)
  • 2014, ‘Journalistic professionalism as self-censorship and fetishistic disavowal,’ Journalism: Theory, Practice and Criticism 15(1): 21-36.
  • 2012, ‘The Egyptian Revolution Did Not Take Place: On the live TV coverage by Al Jazeera English,’ The International Journal of Baudrillard Studies, 9(1).
  • 2009, ‘A political economy of news media in the People’s Republic of China,’ The Westminster Papers on Culture and Communication, 6(2).
  • 2008, ‘“Must we ourselves not become gods?”: A perspective on the theories of Foucault, Debord and Baudrillard in explaining contemporary power structures,’ International Journal of Baudrillard Studies, 5(2).
Courses Taught
  • Communications Theory
  • Entertainment Journalism
  • History of Mass Communication
  • Introduction to Journalism
  • Journalism and Truth
  • The Language of Journalism
  • Mass Media Research Methods
  • Popular Culture and Journalism