Chally Lim

Chai Lee (Chally) LIM, Ph.D., Assistant Professor

  • Programme Director
  • PhD, Communication, Northern University of Malaysia, Malaysia
  • Bachelor of Communication (Hons), Northern University of Malaysia, Malaysia

Chally Lim Chai Lee obtained her Bachelor of Communication (Hons) with First Class Honour and PhD in Communication from Malaysia. Prior to joining UIC, Chally was the Head of Department of Mass Communication and taught various courses related to Communication and Corporate Communication in a private university in Malaysia. She has presented a number of research papers at various international conferences and has been invited to Center for Asia-Pacific Area Studies (CAPAS), Academia Sinica, Taiwan as presenter in 2015. Before pursuing her academic career, she worked at one of the largest media agencies, Mindshare, for media planning.

Her research interests include Ethnography, Communication, Organization Space, Malaysian Chinese, Identity Studies and Non-Western Perspectives.

Office: T2-401-R8

Telephone: 86-756-362-0041

Email: nc.ude.ciu@mileeliahc



Steve GUO, Ph.D., Professor

  • Associate Programme Director
  • PhD, Political Communication, University of Wisconsin-Madison, USA
  • Master of Arts, Political communication, University of Wisconsin-Madison, USA
  • Bachelor of Arts, Beijing Foreign Studies University, China

Steve Guo Zhongshi is a professor at the Department of Journalism, School of Communication, Hong Kong Baptist University. His research interest focuses on the news production process, content analysis and audience cognitive and behavioral effects, using both qualitative and quantitative research methods. He has published profusely on various topics in the field of political communication.

Office: T2-601-R2

Telephone: 86-756-362-0596

Email: nc.ude.ciu@ougihsgnohz


Fan2 532x800

 Fan HU, Ph.D., Assistant Professor

  • PhD, Communication, Hong Kong Baptist University, Hong Kong
  • Master of Arts, Communication, University of Wisconsin-Stevens Point, USA
  • Bachelor of Arts, English(minor: International Business), Guangdong University of Foreign Studies, China

Fan Hu currently teaches classes in communication research, communication theory, media planning, and persuasion. She conducts research in the psychological processing of advertising, strategic communication, and persuasion. Prior to her doctoral study, she worked in the media and advertising agencies in the U.S. as well as taught communication courses in China. Before joining UIC, she also provided research and consulting work in Canada.

Research areas: Cognitive processing in advertising and health communication, strategic communication and persuasion, and social and psychological effects of appearance-focused media contents.

Office: T2-501-R8

Telephone: 86-756-362-0838

Email: nc.ude.ciu@uhnaf


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Xiaomeng (Maggie) LAN, Ph.D., Assistant Professor

  • PhD, University of Florida, USA
  • Master of Arts, University of Florida, USA

Maggie Lan Xiaomeng's teaching areas include public relations campaigns, writing, and public relations theory and research. Her current research focuses on participation and engagement as a driving philosophy behind contemporary public relations, as well as the role of the mechanisms of engagement and motivation in leading to varied effectiveness in organizations' relationship-building, reputation-management, and value-co-creation efforts. Maggie Lan Xiaomeng also has conducted research on the interplay among political public relations efforts, news media content, and public opinion in traditional and interactive mass mediated contexts.

Office: T2-502-R8

Telephone: 86-756-3620199



 Yuanxin Wang

Yuanxin WANG, Ph.D. candidate, Lecturer

  • PhD candidate, Media and Communication, Temple University, United States
  • Master of Philosophy, Communication Studies, Hong Kong Baptist University, Hong Kong
  • Master of Arts, International Journalism, University of Central Lancashire, United Kingdom

Yvonne Wang Yuanxin currently teaches classes in Applied Ethics in Humanities and Social Sciences, Consumer Behavior, and Principle of Advertising. She taught Communication, Culture, and Identity, Technology and Culture, Media and Culture Difference, The Future of Your TV, News Writing & Media Relations, and Advanced PR Writing at Temple University before joining UIC in August 2019.

Her research interests lies in effect of new media, cyberbullying, intercultural communication, environmental communication, persuasion, conflict management, and quantitative research method. Most of her publications are in the field of new media, such as effect of new media, Big data, and online research methods. She also presented research papers in conferences including International Communication Association (ICA), National Communication Association (NCA), and International Association for Conflict Management.

Office: T2-601-R9

Telephone: 86-756-3620653



王悅 Bess Wang Yue

 Yue (Bess) WANG, Ph.D., Lecturer

  • PhD in Communication, Chinese University of Hong Kong, Hong Kong

Bess Wang Yue is a senior lecturer at the School of Communication, Hong Kong Baptist University. Her research interest includes the transforming cultural community of journalists and journalistic practices. She teaches courses on communication theory, communication and globalization, data analysis and data visualization.

Email: nc.ude.ciu@gnaweuy



黄磊Vincent Huang Lei

Lei (Vincent) HUANG, Ph.D., Lecturer

  • PhD in Communication, Hong Kong Baptist University, Hong Kong

Vincent Huang Lei is a lecturer at the Department of Communication Studies, School of Communication, Hong Kong Baptist University. He studies and publishes in the areas of organizational communication and technology, digital public relations, and mediated interpersonal communication. He teaches courses on research methods, communication theories, Chinese internet, and user experience (UX) research.

Email: nc.ude.ciu@gnauhieltnecniv



 王丹Angela Wang Dan

Dan (Angela) WANG, Ph.D., Lecturer

  • PhD in Communication, Hong Kong Baptist University, Hong Kong

Angela Wang Dan is a research associate and part-time lecturer at the School of Communication, Hong Kong Baptist University. Her research interest lies in reconciling the macro political economy with micro sociological details. Angela has published with Journalism Studies, Chinese Journal of Communication, Digital Journalism. She has taught Foundation of Communication Studies and Communication Research Methods at Hong Kong Baptist University and City University of Hong Kong.

Office: CC502-R26

Email: nc.ude.ciu@gnawnadalegna




Kwok Kay CHUNG, Lecturer

KK studied in Montreal, Canada and has many years of work experience in Hong Kong and international advertising agencies.  He has taught advertising courses in the MA in Communication Program at Hong Kong Baptist University for nearly 10 years.

Email: nc.ude.ciu@gnuhcyakkowk




 赵宁Zhao Ning

Ning ZHAO, Lecturer

Zhao Ning (Renmin University of China), part-time lecturer in the MA in Communication Program, Hong Kong Baptist University. With 13 years of public relations experience in branding and marketing, Zhao Ning's area of expertise is in the communication strategies in the context of digital media. He teaches Strategic Communication and Crisis Management.

Email: nc.ude.ciu@oahzgnin





 敖颂 Song Harris AO

Song (Harris) AO, Ph.D., Lecturer

  • PhD in Communication, Hong Kong Baptist University, Hong Kong

Song Harris AO is a research fellow at the Department of Communication, Faculty of Social Sciences, University of Macau. His research interests include how information and communication technologies bring mutual values to organizations and stakeholders via strategic communication. He has published papers in the field of public relations and digital journalism.

Email: nc.ude.ciu@oagnos



 孔正 KONG Zheng

Zheng (Kevin) KONG, MPAcc, Assistant Instructor

Hong Kong Baptist University, Hong Kong

Master of Professional Accountancy

Office: T2-502-R27

Telephone: 86-756-362-0567

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