Assistant Professor
Programme of Public Relations and Advertising

Office: T2-502-R8
Tel: (756) 3620199
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                                  PRA Dr. Xiaomeng Lan  
Academic & Professional Qualifications
  • Ph.D. Mass Communication (University of Florida, USA)
  • M.A. Mass Communication (University of Florida, USA)
  • B.A. English Education (Taiyuan Normal University, China)
Research Interests
  • Public engagement
  • Political public relations
Selected Research Project / Grants
  • 2018-present, Lan, Xiaomeng, Principal Investigator, “Gamification of Public Relations: Effects of the Mechanisms of Motivation and Engagement.”
  • 2018-present, Lan, Xiaomeng, Co-Investigator, “State-Sponsored Media Diplomacy and Bilateral Agenda-Building in the Qatar-Gulf Crisis.”
  • 2017-2019, Lan, Xiaomeng, Principal Investigator, “President Trump vs. CEOs: A Comparison of Presidential and Corporate Agenda Building.”
Selected Publications
  • 2018, Lan, Xiaomeng. Does Money Talk? A Framing Analysis of the Chinese Government’s Strategic Communications in the Establishment of the Asian Infrastructure Investment Bank. Chinese Journal of Communication. 11(2), pp. 169–185.
Courses Taught
  • Public Relations Campaigns
  • Sight, Sound, and Motion